Porto Cervo had no shortage of glamorous gatherings this summer, but the BIG ART Festival evening on August 9 stood apart. With Robbie Williams as its headline artist and Maxim Berin behind the concept, Romazzino, A Belmond Hotel became the stage for a sophisticated mix of entertainment, jewellery, fashion and Mediterranean hospitality.

Fashion and international society were strongly represented, with Domenico Dolce, Sylvie Meis, Tara and Jessica Getty and Caroline Scheufele among the evening's distinguished guests.

With its understated Sardinian style and extraordinary coastal setting, Romazzino became part of the narrative of the night. The arrival at sunset, attentive service and elegant dinner established a relaxed sophistication before the entertainment gathered pace.

A dark green Denza Z9 GT parked in the whitewashed courtyard of Romazzino, A Belmond Hotel, under a clear blue sky.
The DENZA Z9 GT at Romazzino, A Belmond Hotel. Photograph supplied.

Chopard and Caroline's Couture contributed two striking presentations combining high jewellery and fashion. Rather than functioning as separate showcases, the shows became part of the rhythm of the evening and demonstrated how naturally design and entertainment can coexist within the BIG ART Festival format.

The festival's relationship with DENZA, BYD Group's premium mobility brand, entered a new chapter in Porto Cervo. First introduced in Hong Kong in spring 2026, the partnership continued with Alessandro Grosso, Italy Country Manager for BYD and DENZA, highlighting the meeting point between advanced mobility, design and contemporary luxury.

Fine gastronomy remained an important part of the BIG ART Festival language. Guests enjoyed premium black caviar from Adoria Caviar, including Signature Beluga, Asetra and Imperial selections, alongside D.Rock Champagne, La Scolca wines and a curated selection from Il Palagio by Tony Sasa.

Eleonora Incardona in a white gown on stage in front of a Romazzino, A Belmond Hotel backdrop lit in red.
Eleonora Incardona hosting the evening. Photograph supplied.

Eleonora Incardona, radiant in Chopard jewellery, led the evening with confidence and warmth. The music developed throughout dinner, beginning with Max Merseny and rising in intensity when the Esteriore Brothers delivered their unmistakably Italian performance.

Max Merseny performs saxophone on the BIG ART Festival stage, one arm raised, under red stage lighting.
Max Merseny on stage at BIG ART Festival. Photograph supplied.

Robbie Williams ultimately transformed an elegant gala into a full-scale live celebration. Performing for more than 80 minutes, he opened with 'Let Me Entertain You' before moving through signature songs including 'Feel' and 'Angels'. The crowd answered every chorus, creating the emotional peak of the night.

Robbie Williams poses with four members of a family in front of the BIG ART Festival step and repeat at night.
Robbie Williams backstage at BIG ART Festival. Photograph supplied.

Maxim Berin, CEO of Berin Iglesias Art and Founder of BIG ART Festival, reflected on the atmosphere after the performance. "We have been fortunate to work with Robbie Williams many times, yet Porto Cervo felt particularly special. There was a rare connection between the artist, the audience and the place. The entire evening, from Romazzino to our guests and partners, had a sense of magic. That emotional memory is at the heart of BIG ART Festival."

Guests gather in the illuminated gardens of Romazzino at night, with yachts anchored in the bay behind them.
Guests in the Romazzino gardens, with the bay of Porto Cervo behind. Photograph supplied.

Porto Cervo may have delivered one of the summer's defining nights, but BIG ART Festival is already looking ahead. On October 10, it will debut in Singapore during Formula 1 weekend at Capitol Kempinski Singapore. Busta Rhymes will headline, extending the festival's journey into one of Asia's most dynamic cultural and lifestyle capitals.